We are New Balance Milwaukee!

New Balance Milwaukee became apart of the Stan’s Fit For Your Feet family in 2003. Today, New Balance Milwaukee, in Brookfield and Greenfield has Wisconsin’s Largest Selection of New Balance footwear, apparel, socks, & accessories for men, women & kids. 

  • Men’s sizes to 20AA-EEEEEE
  • Women’s sizes to 13AA-EEEE
  • Kid’s sizes from infant to grade-school, Medium-Extra Wide.

New Balance has been fearlessly independent since 1906 as a global running brand based upon pride and tradition. For us, it’s always been about being the best. It’s about the people you shake hands with, and the values and visions you share. We are New Balance Milwaukee.

If you’re a business looking to see what we can do for your company, check out our Partnership Page for more information.


Our Certified Fit Specialists offer…

  • One-on-one foot analysis
  • One-on-one gait analysis
  • Excellent service with a smile.


New Balance Milwaukee has footwear for every activity, such as…

  • Walking
  • Running
  • Lifestyle
  • Weight-lifting
  • Tennis
  • Baseball


We offer athletic accessories brands such as…

  • Addaday
  • Gu Energy
  • Body Glide
  • Yaktrax
  • And more!


You can find us at two convenient locations in the Milwaukee area…

New Balance Milwaukee – Brookfield 
17155 W. Bluemound Rd.
Suite A
Brookfield, WI 53005
(262) 432-1400

New Balance Milwaukee – Greenfield 
7411 W. Layton Ave.
Greenfield, WI 53220
(414) 431-6300

See what we’ve been up to!

Our most recent big event was our Girls’ Night Out! We got sweaty from a workout with our friends at the Barre Code in Brookfield. We had refreshments from local partners, tons of raffle prizes, swag bags for everyone, and much more! It was a blast and we made so many new friends! Be sure to follow us on Facebook and Instagram for details on the next Girls’ Night Out, as well as other upcoming events.

(Photos by Gdtography)


Follow us on Facebook and Instagram to stay in the loop about upcoming events and promotions. You won’t be sorry!