As a family-owned and operated retail footwear business dedicated to providing a comfortable fit for every customer, we give back to our local Milwaukee community and the world.

We support and believe in the power of local business by participating in the following:

Local First Milwaukee: Buying from a local business has many positive impacts for our city and its communities. The more support we give to community-based businesses, the more we get back.  In order to make Milwaukee a more sustainable community, our goal is to build market share for locally-owned, independent businesses by increasing awareness about the personal and community benefits of choosing local. Remember, for every $1 you spend at a locally-owned business, more than 68¢, versus 43¢ spent at a national chain, remains in Milwaukee. Visit Local First Milwaukee for more information.

Local First-Milwaukee

The Plaza: Both Stan’s Fit For Your Feet and New Balance Milwaukee can be found in The Plaza at Brookfield and at the Layton Plaza in Greenfield. Check out the other great shops that make up our home!


We make it part of our mission to assist others in need. Since footwear is our forte, we have created Share-A-Pair, our annual shoe drive.  We collect shoes during the month of February and donate them locally to Milwaukee Rescue MissionRepairers of the Breach and Fr. Gene’s HELP Center.  We choose to give additional donated shoes to Soles4Souls, a national non-profit organization that provides footwear to individuals all over the world. We are also a proud sponsor of Briggs & Al’s Run & Walk for Children’s Hospital and Komen’s Race For the Cure.

Throughout November, Stan’s Fit For Your Feet holds a round up campaign for The Pancreatic Cancer Network.